Capacity Building Update: Visualize your Organization's Impact and Sustainability

The matrix map is a tool created by Jeanne Bell, Jan Masaoka, and Steve Zimmerman, detailed in the book Nonprofit Sustainability: Making Strategic Decisions for Financial Viability.

A matrix map plots all of your organization’s activities – not just it’s client-facing programs – into a single image. It’s a great tool that you can use with your leadership and board of directors to begin the strategic conversations of which programs and activities to keep, to grow, and to close or give away.